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  1. Research Article Research Article Research & Resources

    Which social media sites do young adults use?

    The rapidly changing social media landscape highlights the need for public health messages to adapt to new sites and new ways of delivering content via socia

  2. Gold Award

    2019 Shorty Social Media Award

    Integrated Campaign

    The Truth About Opioids

  3. Tobacco industry using sponsored content in major media outlets to shift public perception and makeover its image despite continued sale of harmful products, Truth Initiative research shows

    Big Tobacco is turning to sponsored content in America’s most prestigious news outlets to rehabilitate its poor image and continue efforts to mislead the pub

  4. News Article News Article Research & Resources

    How Big Tobacco is trying to makeover its image and protect its bottom line at the expense of public health

    As the youth e-cigarette use epidemic intensifies, the tobacco industry is undertaking a massive publicity effort to convince people it has turned over a new

  5. White House Decision Not to Issue Final Menthol Rule Represents Huge Loss for Public Health, Social Justice

    The time to act is now, but instead the Administration has taken a pass on protecting public health and saving lives.

  6. Research Article Research Article Research & Resources

    How the tobacco industry uses sponsored content in major media outlets to shift public perception

    The tobacco industry is taking advantage of marketing channels that are still open to them to remake their reputations by promoting their products as “safer

  7. Health groups file suit to expedite FDA review of e-cigarettes, cigars

    The lawsuit asserts that a delay in product reviews violates the law and has kept kid-friendly tobacco products on the market for years.

  8. Report Report Research & Resources

    Industry influencer: how tobacco content is infiltrating social media

    Tobacco content, including branded promotional content and misinformation about tobacco and nicotine, is commonplace on social media.

  9. Truth Initiative applauds FDA, DOJ for filing for permanent injunctions against six illegal e-cigarette manufacturers

    We applaud the FDA and DOJ for filing suits, for the first time, to bar six e-cigarette manufacturers from continuing to sell their products, which have been

  10. Gold Award

    2017 Shorty Social Media Award

    Hashtag

    #CATmageddon

  11. 2017 Shorty Social Media Award

    Call To Action

    #CATmageddon

  12. 2017 Shorty Social Media Award

    Pets & Animals

    #CATmageddon